Giant Eagle, Schnucks Recognized for Marketing Excellence

Giant Eagle, Pittsburgh, Schnuck Markets, St. Louis, and CVS/pharmacy, Woonsocket, R.I., were among the recipients of the first Leader Awards presented at the LEAD Marketing Conference.

ROSEMONT, Ill. — Giant Eagle, Pittsburgh, Schnuck Markets, St. Louis, and CVS/pharmacy, Woonsocket, R.I., were among the recipients of the first Leader Awards presented at the LEAD Marketing Conference here this week.

The awards, sponsored by IBM, Armonk, N.Y., recognized excellence in loyalty, engagement, analytics and digital applications for retailers and consumer goods manufacturers.

Other winners included Stouffers, Solon, Ohio; Dr Pepper Snapple Group, Dallas; Joh

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