Great Value Won’t Replace National Brands: Wal-Mart

Efforts by Wal-Mart Stores to relaunch its Great Value corporate line do not mean national brands will get less shelf space, William S. Simon, executive vice president and chief marketing officer of Wal-Mart U.S., said this week.

SCOTTSDALE, Ariz. — Efforts by Wal-Mart Stores to relaunch its Great Value corporate line do not mean national brands will get less shelf space, William S. Simon, executive vice president and chief marketing officer of Wal-Mart U.S., said here this week.

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