Hannaford Boosts Sales via Computer-Assisted Ordering

Following the implementation of computer-assisted ordering in its stores, Hannaford Bros., a division of Delhaize Group based in Scarborough, Maine, improved its sales in 2007 by more than one percentage point through the reduction of out-of-stocks, said Pierre-Olivier Beckers, chief executive officer of Delhaize, during a fourth-quarter conference call yesterday.

BRUSSELS — Following the implementation of computer-assisted ordering in its stores, Hannaford Bros., a division of Delhaize Group here based in Scarborough, Maine, improved its sales in 2007 by more than one percentage point through the reduction of out-of-stocks, said Pierre-Olivier Beckers, chief executive officer of Delhaize, during a fourth-quarter conference call yesterday. At the same time, he added, the chain freed up $3.5 million of capital through lower inventory levels in its store

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