Internet Coupons Again Subject of Controversy

Vyrlmkt, the marketing company at the center of an Internet coupon controversy, will stay out of the couponing business for a while, but possibly not forever, its president told SN.

SAN JOSE, Calif. — Vyrlmkt, the marketing company at the center of an Internet coupon controversy, will stay out of the couponing business for a while, but possibly not forever, its president told SN. “We’re committed to the idea of building a business in which commerce can take place in a viral networking environment,” Harry Soza said. However, if the company does get involved in Internet couponing again, it won’t be anything like the test it ran Aug. 15 in an application within the Facebook

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TAGS: Marketing