Jamba Juice Makes Frozen Smoothie Mix for Grocery

EMERYVILLE, Calif. — Jamba Juice Co. is following in the footsteps of Starbucks and Dunkin' Donuts with a make-it-yourself grocery offering.

EMERYVILLE, Calif. — Jamba Juice Co. is following in the footsteps of Starbucks and Dunkin' Donuts with a make-it-yourself grocery offering.

A new line of all-natural frozen smoothie mixes will be available in three of the flavors most popular at Jamba Juice's 742 locations. Razzmatazz, Mango-a-Go-Go and Strawberries Wild varieties will come in stand-up packaging that contains frozen fruit, non-fat yogurt and an antioxidant boost. Consumers simply add fruit juice and blend.

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