Kroger Teams With WWF in Sustainable Seafood Efforts

Kroger Co. has partnered with the World Wildlife Fund to develop a strategy for responsibly sourced wild seafood.

CINCINNATI — Kroger Co. has partnered with the World Wildlife Fund to develop a strategy for responsibly sourced wild seafood.

Under the agreement, WWF will assist Kroger in assessing current sourcing of the company’s top 20 wild-caught seafood species in order to develop a sustainable seafood sourcing strategy. WWF will help Kroger discuss with the company’s source fisheries to improve practices across the supply chain and encourage these fisheries to pursue higher sustainabil

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