Meijer Selects System to Measure Impact of Management Programs

Meijer here has signed an agreement to license Test & Learn Management System from Applied Predictive Technologies (APT), Washington.

GRAND RAPIDS, Mich. — Meijer here has signed an agreement to license the Test & Learn Management System from Applied Predictive Technologies (APT), Washington.

According to APT, the system can help retailers determine the impact a management program will have on key performance measures such as sales, profits and market share. It can also help determine whether a program will have a bigger impact on some locations than others.

Meijer chose to license the system afte

Register to view the full article

Already a member? .