Metro Group Unveils New Future Store

Metro Group, Dusseldorf, Germany, opened its new Real Future Store last week, its second store featuring the latest high-tech in-store applications.

TOENISVORST, Germany — Metro Group, Dusseldorf, Germany, opened its new Real Future Store last week here, its second store featuring the latest high-tech in-store applications. One application, the Mobile Shopping Assistant (MSA), allows consumers to use mobile phones to scan purchases while shopping as well as to find specific products in the store or call up product information. Meat products prepared in the in-house butchery are fitted with RFID smart chips and displayed in the smart freez

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