Navarro To Market New Hispanic Private Label Line

Navarro To Market New Hispanic Private Label Line

MIAMI — Navarro Discount Pharmacy, a South Florida Hispanic-owned regional drug chain here, will market on a licensing basis a new Hispanic private label line called Vida Mia (My Life) to other retailers with a strong Hispanic following.

MIAMI — Navarro Discount Pharmacy, a South Florida Hispanic-owned regional drug chain here, will market on a licensing basis a new Hispanic private label line called Vida Mia (My Life) to other retailers with a strong Hispanic following.

The line, comprised initially of 2,000 SKUs, crosses six product categories — over-

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