Nielsen: Spending by Higher-Income Americans Up at Dollar Stores

High-income consumers (greater than $100,000 annually) spent 18% more at dollar stores in the second half of 2008, vs. the previous year, revealed the Nielsen Co. earlier this week at its Consumer 360 conference here.

ORLANDO, Fla. — High-income consumers (greater than $100,000 annually) spent 18% more at dollar stores in the second half of 2008, vs. the previous year, revealed the Nielsen Co. earlier this week at its Consumer 360 conference here.

Mid-income consumers (between $30,000 and $99,999) purchased 6% more at dollar stores and low-income consumers (below $30,000) 8%.

An estimated 65 million Americans shopped at dollar stores in 2008. Their purchases spurred the most dramatic

Register to view the full article

test - Advanced Registered User

Already a member? .

TAGS: Center Store