Nielsen: Thanksgiving Shoppers Going Back to Basics

High sales of stuffing, red wine and cranberries are on the menu for retailers this Thanksgiving week.

SCHAUMBURG, Ill. — High sales of stuffing, red wine and cranberries are on the menu for retailers this Thanksgiving week.

According to Nielsen Co. projections, shoppers will spend more than $46 million on stuffing, stuffing mixes and frozen stuffing.

Consumers are also expected to serve nearly 14 million bottles of wine over the holiday. Pinot Noir and Riesling varieties are more popular during Thanksgiving week compared with other times during the year, and shoppers slightly

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