PCC Embraces Location-Based Apps

ANAHEIM, Calif. — PCC Natural Markets, a nine-store Seattle-based operator, has jumped into the location-based, “check-in” mobile app arena, running specials through Foursquare, Facebook Places and Yelp.

ANAHEIM, Calif. — PCC Natural Markets, a nine-store Seattle-based operator, has jumped into the location-based, “check-in” mobile app arena, running specials through Foursquare, Facebook Places and Yelp.

Retailers can use the free services as a means of cultivating loyalty by disseminating offers and having shoppers — and potentially their connected friends — “check in” on their mobile phones to redeem the offers.

“When they check in the third time, shoppers are rewarde

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