Price Chopper Adds Interactive Recipes to Website

Price Chopper here has added several features to its website, including recipe ingredients that interact directly with the online circular and allow consumers to see ingredients that are on sale.

SCHENECTADY, N.Y. — Price Chopper here has added several features to its website, including recipe ingredients that interact directly with the online circular and allow consumers to see ingredients that are on sale.

Working with Webstop, Tarpon Springs, Fla., Price Chopper is offering hundreds of exclusive recipes on its website (www.pricechopper.com); the recipes can be added to personalized shopping lists, emailed to friends, or added to a personalized cookbook.

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