Product Location App in 600 Stores

ST. LOUIS — Shoppers at stores operated by Shop 'n Save and Schnuck Markets here and at Price Cutter, Springfield, Mo., can now find products and access promotions by using the Aisle411 mobile retail navigation service available for free at the iPhone App store.

ST. LOUIS — Shoppers at stores operated by Shop 'n Save and Schnuck Markets here and at Price Cutter, Springfield, Mo., can now find products and access promotions by using the Aisle411 mobile retail navigation service available for free at the iPhone App store. Android and Blackberry apps will be available in 2011.

Those chains are providing Aisle411 feeds on store aisle and product location data that are used in the app, said Nathan Pettyjohn, chief executive officer, Aisle41

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