Publix’s Crenshaw Outlines SKU Reduction Philosophy

Retailer SKU reduction programs need to maintain a focus on the consumer to be successful, Ed Crenshaw, chief executive officer of Publix Super Markets, said during a panel discussion here Monday.

COLORADO SPRINGS — Retailer SKU reduction programs need to maintain a focus on the consumer to be successful, Ed Crenshaw, chief executive officer of Publix Super Markets, said during a panel discussion here Monday.

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