Roche Bros. Reintroduces Food Club Line

Roche Bros. Supermarkets is in the midst of a four-week Food Club private brand reintroduction program, 18-months after initially introducing the Topco Associates line, according to Topco.

WELLESLEY HILLS, Mass. — Roche Bros. Supermarkets here is in the midst of a four-week Food Club private brand reintroduction program, 18-months after initially introducing the Topco Associates line, according to Topco.

Through Sept. 17, each of the chain's 18 stores is hosting product tastings and prominently displaying 250 Food Club items as part of a Food Club Product Showcase positioned in Center Store.

Roche Bros. shoppers also have the chance to spin the Food Club

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TAGS: Center Store