To Russia, With Data Synchronization

Extending their use of the Global Data Synchronization Network from the U.S., U.K., Germany and other countries, Kraft Foods, Nestlé and Procter & Gamble announced yesterday that they are synchronizing item data with German-based retailer Metro Group in Russia.

CHICAGO — Extending their use of the Global Data Synchronization Network from the U.S., U.K., Germany and other countries, Kraft Foods, Nestlé and Procter & Gamble announced yesterday that they are synchronizing item data with German-based retailer Metro Group in Russia.

The companies are leveraging the GDSN connections of two major GDSN data-pool providers: 1SYNC here for Kraft, Nestlé and P&G, and SA2 Worldsync for Metro Group.

“By synchronizing product data w

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