Shopper Events to Manage Sam's Club's ‘Tastes and Tips’

BENTONVILLE, Ark. — Sam’s Club eliminated 10,000 demo associate positions and appointed third-party marketing company Shopper Events to facilitate product sampling, it announced here Sunday.

BENTONVILLE, Ark. — Sam’s Club eliminated 10,000 demo associate positions and appointed third-party marketing company Shopper Events to facilitate product sampling, it announced here Sunday.

Its new “Tastes and Tips” demo program will include integrated demo stations, signage, uniforms and product selling.

Affected employees will have the opportunity to apply for positions with Shopper Events, which expects to hire the same number of people, said President and Chief Exe

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TAGS: Center Store