Supermarkets Improve Food Safety Image

DALLAS — Supermarkets are winning the battle for consumers’ trust when it comes to food safety, according to new date released in a presentation at Food Marketing Institute’s Future Connect conference here Tuesday.

DALLAS — Supermarkets are winning the battle for consumers’ trust when it comes to food safety, according to new data released in a presentation at Food Marketing Institute’s Future Connect conference here Tuesday.

The 2011 FMI Trends survey of consumers found that 88% of shoppers are “somewhat” or “completely” confident in the safety of the food they buy at the supermarket, the highest score in seven years.

Register to view the full article

test - Advanced Registered User

Already a member? .

TAGS: Food Safety