United Helps Explain NuVal

LUBBOCK, Texas — United Supermarkets is using an online game to help shoppers understand its new NuVal nutritional rating system.

LUBBOCK, Texas — United Supermarkets is using an online game to help shoppers understand its new NuVal nutritional rating system.

The unitedtexas.com website includes a “What’s in Your Cookie Jar” game in which shoppers can choose which types of cookies have higher NuVal scores. Among the questions: Which has a higher NuVal score: Nabisco’s Peanut Butter Oreo

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