Value-Added, Organic Produce on the Rise

WASHINGTON — Produce volume sales may be down overall, but customers continue to embrace  organic and value-added produce categories.

For the fourth quarter of 2011, organic produce “posted double-digit dollar growth and positive volume growth,” compared to the fourth quarter of 2010, according to FreshFacts on Retail, a quarterly report published by the United Fresh Foundation in partnership with Nielson Perishables Group and spo

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