Whole Foods Ties In With Tree Lover Lorax

AUSTIN, Texas — Whole Foods Market is one of nearly 70 partners tying in with Universal Pictures’ 3D-CG animated adventure Dr. Seuss’ The Lorax, which opens in theaters nationwide March 2.

The story’s theme is about protecting the environment and, particularly, about saving trees. As part of its partnership, Whole Foods has been running a "Kids for Our Planet" online

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TAGS: Marketing
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