Winn-Dixie Launches ‘Local’ Marketing Campaign

Winn-Dixie Stores is scheduled to launch a major marketing campaign today in parts of Louisiana and Mississippi based on the tag line, "Local flavor since 1956." The campaign — directed at consumers in New Orleans, Baton Rouge and Lafayette, La., and Biloxi and Gulfport, Miss.

JACKSONVILLE, Fla. — Winn-Dixie Stores here is scheduled to launch a major marketing campaign today in parts of Louisiana and Mississippi based on the tag line, "Local flavor since 1956."

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