Wisconsin Store Offers Free Bus Rides to Food Desert Residents

MADISON, Wis. — Fresh Madison Market, a one-store operator that opened in January on the University of Wisconsin campus in the downtown part of this city, has started offering free bus rides to its store to residents of the Allied Drive neighborhood on the south side, which lacks a local supermarket.

MADISON, Wis. — Fresh Madison Market, a one-store operator that opened in January on the University of Wisconsin campus in the downtown part of this city, has started offering free bus rides to its store to residents of the Allied Drive neighborhood on the south side, which lacks a local supermarket.

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