Dunnhumby in Talks With Fresh & Easy

Dunnhumby, the U.K. loyalty marketing firm in which Tesco has an ownership stake, is having with Fresh & Easy Neighborhood Market, El Segundo, Calif., about working with the chain, Edwina Dunn, chief executive of Dunnhumby, told SN last week. Fresh & Easy, Tesco's small-format food outlet, has avoided using loyalty cards or marketing since launching stores in the Western U.S., despite Dunnhumby's

NEW YORK — Dunnhumby, the U.K. loyalty marketing firm in which Tesco has an ownership stake, is having “discussions” with Fresh & Easy Neighborhood Market, El Segundo, Calif., about working with the chain, Edwina Dunn, chief executive of Dunnhumby, told SN last week.

Fresh & Easy, Tesco's small-format food outlet, has avoided using loyalty cards or marketing since launching stores in the Western U.S., despite Dunnhumby's extensive work on loyalty marketing with Tesco in

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