Forum Targets Beech-Nut Ads

The National Advertising Division of the Council of Better Business Bureaus has recommended that St. Louis-based Beech-Nut Nutrition Corp. modify certain advertising claims for its baby food products.

NEW YORK — The National Advertising Division of the Council of Better Business Bureaus has recommended that St. Louis-based Beech-Nut Nutrition Corp. modify certain advertising claims for its baby food products. At issue are various ad statements, including “Beech-Nut is a better choice. Why? Because we do things exactly the way you would if you made your own baby food. We use high-quality, all-natural ingredients. And we don’t fluff our food with fillers. When you buy a jar of Beech-Nut

Register to view the full article

TAGS: News