H-E-B Kicks Up Spurs Campaign

SAN ANTONIO — H-E-B’s new shaving cream is so powerful that it enabled Tony Parker to lift a car with one hand to retrieve his basketball.

That’s one of the scenes from “The M1 Effect,” a commercial featuring the San Antonio Spurs player promoting M1, H-E-B’s line of men’s grooming products. Along with shaving cream, the line includes a body bar, body wash and face scrub.

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