The Center Store is packed with a growing number of items that can be bundled for a healthy meal. The problem is getting shoppers to notice them.
More and more retailers are solving this dilemma by giving better-for-you items more exposure in high-traffic areas near the front of the store.
Big Y is doing this with its “Living Well, Eating Smart” nutrition program, which highlights healthier Center Store food and beverages. Items rotate every few weeks under a different theme,