McDonald’s Features Farmers In New Marketing Program

McDonald’s Features Farmers In New Marketing Program

OAK BROOK, Ill. — Local farmers’ markets may be the hot trend right now, but McDonald’s believes that U.S. consumers are becoming more interested in where their food comes from, regardless of the size of the farm. The QSR giant last week launched a national “field-to-fork” ad campaign that emphasizes the sources of the food it serves.

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