Whole Hog: The pork picture clears up

Whole Hog: The pork picture clears up

Retailers look to capitalize on improving pork prices and supply

Meat departments and the pork industry had it tough last year. Average prices soared to record highs as production dipped and farmers struggled with supply. The culprit: Porcine epidemic diarrhea virus, or PEDv as it’s known, which has killed more than 8 million piglets since it was first discovered in April 2013.

Despite this challenging climate, meat managers say they’ve avoided a major downturn in pork sales by continuously promoting the category and driving traffic to the meat

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TAGS: Meat
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