Consumers Still Prefer to Buy Meat at Supermarkets: Study

ORLANDO, Fla. - While more consumers are shifting spending to supercenters, they still prefer to buy meat from supermarkets, Food Marketing Institute's Power of Meat 2007 research report shows.

ORLANDO, Fla. - While more consumers are shifting spending to supercenters, they still prefer to buy meat from supermarkets, Food Marketing Institute's Power of Meat 2007 research report shows. FMI Director of Research Anne-Marie Roerink presented the findings at the Annual Meat Conference here yesterday. A clear majority (89.2%) of supermarket shoppers stay within the supermarket for their meat and poultry purchases. If they do go elsewhere, it is to stand-alone butcher shop

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TAGS: Meat