Food Lion's Bloom Promotes Guacamole for Super Bowl

SALISBURY, N.C. -- Food Lion's upscale Bloom division has struck up strategic partnerships to maximize avocado sales in time for Super Bowl Sunday next month.

SALISBURY, N.C. -- Food Lion‘s upscale Bloom division has struck up strategic partnerships to maximize avocado sales in time for Super Bowl Sunday next month. In recent years, Super Bowl Sunday has rivaled Cinco de Mayo as a top guacamole-eating day in the United States, industry sources said. Bloom‘s marketing department has linked up with Hass Avocados from Mexico and Buffalo, N.Y.-based ShoptoCook, to make guacamole preparation easy. ShoptoCook, a marketing company that ma

Register to view the full article

test - Advanced Registered User

Already a member? .