Rise and Shine for Supermarket Breakfast

Rise and Shine for Supermarket Breakfast

In prepared food departments, breakfast still is a distant third to lunch and dinner

Breakfast offerings are growing at restaurants, especially in the quick-service segment, but the meal isn’t a mainstay in most supermarket prepared food departments.

Industry analysts say there are several challenges to opening for breakfast for restaurant operators, and these challenges can be even more difficult to overcome for supermarkets.

Hy-Vee Food Stores, however, has enjoyed a successful bre

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