In-Store Bakery: Rich Products

TYING INTO CONSUMER TRENDS: Launched a line of gluten-free breads and sweet items, as well as trendy Red Velvet cakes. IN-STORE EXECUTION: Conducted a detailed customer satisfaction study to identify ways to provide more value to its retailer-customers. FOR RICH PRODUCTS, innovation is the life blood of the company, officials said. Since the company's inception in 1945, innovation and attention to

  • TYING INTO CONSUMER TRENDS: Launched a line of gluten-free breads and sweet items, as well as trendy Red Velvet cakes.
  • IN-STORE EXECUTION: Conducted a detailed customer satisfaction study to identify ways to provide more value to its retailer-customers.

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