WHO meat warning unlikely to affect consumption: NPD

WHO meat warning unlikely to affect consumption: NPD

The World Health Organization’s warning that eating processed and red meat can lead to cancer probably won’t change consumer behavior, according to an analysis of historical trends by the NPD Group.

NPD studied consumption of different types of meat before and after the American Cancer Society recommended limiting intake of red and processed meats in 2002, and found little difference. The study also found consumers’ intent to eat red or processed meat did not change much after t

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