Loblaw First to Offer ASC-Certified Seafood

BRAMPTON, Ontario — Loblaw Cos. announced it will be the first retailer in North America to carry seafood certified by the Aquaculture Stewardship Council with the addition of PC Blue Menu tilapia. 

The ASC is an independent non-profit that certifies farmed fish for sustainability, in the same way the Marine Stewardship Council does for wild-caught fish.

"We saw the need for the creation of

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