'Wall of Tea'
The tea bar’s “Wall of Tea” merchandises a range of loose-leaf tea and tea blends. Slimful Chocolate Decadence Oolong Tea is one of Teavana’s more decadent blends. It draws inspiration from warm Hawaiian chocolate cake and includes toasted coconut and pink rose petals.
Teavana Selection
Teavana’s Coconut Mango Sakura Allure is a green tea drink blended with cherry, pineapple, rose and hibiscus.
Tea Sales
Tea is a particularly attractive category to retailers given its high profit margins. A 16-ounce cup of Golden Monkey Black tea sell for $4.95 at Starbucks’ tea bar.
Tea Consumption
With sales up 16% over the last five years, according to the Tea Association of the USA, tea is benefiting, in part, from the backlash against carbonated soft drinks.
Teavana Menu
Pastries and breakfast items, salads, flatbreads, small plates, macaroons, shortbread and other desserts round out Teavana's tea-inspired food menu.