Serving you well: An SN Whole Health consumer survey

Serving you well: An SN Whole Health consumer survey

Shoppers like supermarkets, and they like eating healthy, but the two don’t always connect, the survey finds

Make no mistake: Today’s consumer wants to be healthier, believes strongly in food as a means to achieving better health, and shops for food most often in supermarkets.

What could possibly go wrong?

• “I noticed that Kroger employees who work in produce have no clue whether corn or other veggies are non-GMO.”

• “I feel as though my store views organic and natural as though it’s a profit center.”


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Contact: Desiree Torres [email protected]

TAGS: SN Research
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