Disruptors 2015: Jodie Daubert, Ahold Fresh Formats

Disruptors 2015: Jodie Daubert, Ahold Fresh Formats

INFLUENCING STORE FORMATS AND COMPETITION Jodie Daubert, merchandising head, Ahold Fresh Formats HOW SHE’S DISRUPTING: Crafting the assortment of a first-of-its-kind store.

Jodie Daubert
Jodie Daubert

Where Ahold USA’s venerable supermarket brands like Giant and Stop & Shop are guided by years of history and reams of customer data, its newest banner has no past. It only has a future.

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