Franchises, Disney Channel Top Licensing Lists

NEW YORK Swashbuckling pirates, Spider-Man and a regular girl who moonlights as a pop star are the licenses kids want most, according to presenters at the Licensing International Expo 2007, held here late last month. The findings were part of the KidzEyes/Funosophy Spring 2007 License Tracker Survey, conducted in May 2007 by C&R Research, Chicago, in partnership with Funosophy, a children's marketing

NEW YORK — Swashbuckling pirates, Spider-Man and a regular girl who moonlights as a pop star are the licenses kids want most, according to presenters at the Licensing International Expo 2007, held here late last month.

The findings were part of the KidzEyes/Funosophy Spring 2007 License Tracker Survey, conducted in May 2007 by C&R Research, Chicago, in partnership with Funosophy, a children's marketing and design firm in Long Beach, Calif.

“Pirates of the Caribbean”

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TAGS: Marketing