GENERICS: ONE YEAR LATER

GENERICS: ONE YEAR LATER

Eleven monthly refills have passed since Wal-Mart Stores' disruptive decision to offer certain generic drugs for $4 per 30-day supply. Although many supermarkets have matched the scheme or devised plans of their own, industry consequences are far-reaching. For starters, supermarkets have learned that their biggest asset is personalized service. The expansion of $4 programs continues to influence a

Eleven monthly refills have passed since Wal-Mart Stores' disruptive decision to offer certain generic drugs for $4 per 30-day supply.

Register to view the full article