MAKING A DIGITAL GAME PLAN

Although supermarkets have mostly watched digital photography dominate over film many of them shuttering their traditional photo labs in the wake of film's demise digital printing technology continues to improve. With it, the door is opening again and again for supermarkets to step in and take advantage of a feasible and profitable alternative to film processing. The speed and convenience of in-store

Although supermarkets have mostly watched digital photography dominate over film — many of them shuttering their traditional photo labs in the wake of film's demise — digital printing technology continues to improve. With it, the door is opening again and again for supermarkets to step in and take advantage of a feasible and profitable alternative to film processing.

The speed and convenience of in-store kiosks and online ordering services continue to improve, as do their variety and

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TAGS: Marketing