NATURAL PROGRESSION

Personal care products that stake a claim on being natural are multiplying. Consumer demand for natural and organic health and beauty care items is growing, and manufacturers are answering with everything from pomegranate lip balm to eucalyptus soap. Both Food Lion and Bloom supermarkets are carrying more HBC products that use natural ingredients, said Karen Peterson, spokeswoman for Food Lion, Salisbury,

Personal care products that stake a claim on being natural are multiplying.

Consumer demand for natural and organic health and beauty care items is growing, and manufacturers are answering with everything from pomegranate lip balm to eucalyptus soap.

“Both Food Lion and Bloom supermarkets are carrying more HBC products that use natural ingredients,” said Karen Peterson, spokeswoman for Food Lion, Salisbury, N.C.

Compared with other product categories, when it comes to

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TAGS: Marketing