Retailers Helping to Convert More Doctors to E-Prescribing

Retailers rarely lead the way with new technology, but they are doing just that with e-prescribing, the electronic transmission of prescriptions between the computers at a physician's office and a pharmacy. According to the National Progress Report on E-Prescribing, issued by SureScripts, Alexandria, Va., last December, 97% of chain pharmacies (both drug and supermarket) were accepting electronically

Retailers rarely lead the way with new technology, but they are doing just that with e-prescribing, the electronic transmission of prescriptions between the computers at a physician's office and a pharmacy.

According to the National Progress Report on E-Prescribing, issued by SureScripts, Alexandria, Va., last December, 97% of chain pharmacies (both drug and supermarket) were accepting electronically generated prescriptions, with much of the adoption taking place in 2007. About 70% of

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