Safeway: Rx Key To Growing Store Sales

Pharmacy is a large and growing business that can play a starring role in increasing store sales, said David Fong, senior vice president, pharmacy, Safeway, Pleasanton, Calif. Pharmacy is challenged by numerous issues, such as low margins on certain reimbursed prescriptions; increased competition, including chain drug expansion and the very strong growth of mail-order programs; and a pharmacist

CHICAGO — Pharmacy is a large and growing business that can play a starring role in increasing store sales, said David Fong, senior vice president, pharmacy, Safeway, Pleasanton, Calif.

Pharmacy is challenged by numerous issues, such as low margins on certain reimbursed prescriptions; increased competition, including chain drug expansion and the very strong growth of mail-order programs; and a pharmacist shortage, he said. However, there are many other opportunities to increase

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