SUNNY-SIDE UP

The key word in sun care this year is quantity. The market is seeing more of everything, including more brands in more varieties, from tanning oil to anti-aging sunblock. Due to consumer awareness, sun protection factors (SPFs) have gone higher. Thanks to a proposal in August 2007 from the U.S. Food and Drug Administration, Washington, manufacturers are clamoring to get their photostable ultraviolet

The key word in sun care this year is quantity. The market is seeing more of everything, including more brands in more varieties, from tanning oil to anti-aging sunblock.

Due to consumer awareness, sun protection factors (SPFs) have gone higher. Thanks to a proposal in August 2007 from the U.S. Food and Drug Administration, Washington, manufacturers are clamoring to get their photostable ultraviolet A (UVA) protection noticed.

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