Tapping Technology

Supermarket chains and big-box stores with pharmacies have one tremendous advantage over traditional drug store chains: They have thousands of people coming in each week picking up food and other basic household necessities, creating tremendous traffic that could be converted into pharmacy sales. However, the big challenge that food and pharmacy retailers have consistently faced is how to take better

Supermarket chains and big-box stores with pharmacies have one tremendous advantage over traditional drug store chains: They have thousands of people coming in each week picking up food and other basic household necessities, creating tremendous traffic that could be converted into pharmacy sales.

However, the big challenge that food and pharmacy retailers have consistently faced is how to take better advantage of their opportunity to convert more regular shoppers into buyers of prescr

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