Debate surrounding 'natural' heats up

Debate surrounding 'natural' heats up

The debate around use of the term “natural” on food labels is heating up, with the Consumers Union this week launching a Twitter campaign highlighting what it called confusing products using the term, and the Organic & Natural Trade Association saying it would scrap a previous plan to establish a “Natural” seal, saying it would add more confusion to the ongoing debate.

Consumers Union, publisher of Consumer Reports magazine, also released results of a consumer surve

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