CALENDAR OF EVENTS

SEPTEMBERRADE RELATIONS "Promoting Successful Partnerships in the Food Industry," KPMG's Annual Food Industry Conference, Stouffer Renaissance Hotel, Chicago. Contact: KPMG Peat Marwick LLP (612) 337-9409.27-28 TRADE PROMOTION "Account Specific Promotions," Helmsley Park Lane Hotel, New York. Contact: Strategic Research Institute (800) 599-4950.27-30 TRADE SHOW TeleCard World '95 East, Marriott Marquis

SEPTEMBER

RADE RELATIONS "Promoting Successful Partnerships in the Food Industry," KPMG's Annual Food Industry Conference, Stouffer Renaissance Hotel, Chicago. Contact: KPMG Peat Marwick LLP (612) 337-9409.

27-28 TRADE PROMOTION "Account Specific Promotions," Helmsley Park Lane Hotel, New York. Contact: Strategic Research Institute (800) 599-4950.

27-30 TRADE SHOW TeleCard World '95 East, Marriott Marquis Hotel and Jacob K. Javits Convention Center, New York. Contact: TeleCard World (713) 974-5252.

OCTOBER

5-7 SERVICES MARKETING Fourth-Annual Frontiers in Services Marketing Conference, Vanderbilt University, Nashville, Tenn. Co-sponsored by Vanderbilt University's Center for Services Marketing and Marketing Research Division of American Marketing Association. Contact AMA (312) 648-0536.

8-10 TRADE SHOW Food Marketing Institute 1995 General Merchandise/Health and Beauty Care Conference, Pennsylvania Convention Center, Philadelphia. Contact: FMI (202) 429-8214.

9-12 PACKAGING Pack Expo '95, The Western Packaging Technology Show, Sands Expo & Convention Center, Los Vegas. Contact: Packaging Machinery Manufacturers Institute (703) 243-8555.

10-12 PRODUCTIVITY Activity-Based Management Conference, Hotel Nikko, Chicago. Contact: National Food Brokers Association (703) 758-7790.

1-14 PRODUCT DESIGN PDMA 19th-Annual International Conference 1995, Hotel Sofitel, Bloomington, Minn. Contact: Product Development and Management Association (800)232-5241.

11-13 PRODUCTIVITY Damage Track Seventh-Annual Unsalables Conference, Adam's Mark Hotel, Winston-Salem, N.C. Contact: Supermarket Information Systems Inc. (813) 725-4882.

11-13 ELECTRONIC MARKETING "Advanced Marketing Strategies for the Internet and Other Online Services," San Diego Hilton Beach and Tennis Resort, San Diego. Contact: International Business Communications (508) 481-6400.

12-13 MANAGEMENT "Maximizing Broker Management," Hyatt Regency, St. Louis. Contact: National Food Brokers Association (703) 758-7790.

13-15 ELECTRONIC MARKETING "Advanced Marketing Strategies for the Internet and Other On-Line Services," Copley Plaza Hotel, Boston. Contact: International Business Communications (508) 481-6400.

14-17 INDUSTRY SEMINAR SFA Fall Seminar, Sheraton Station Square Hotel, Pittsburgh Contact: Snack Food Association (703) 836-4500.

18 PACKAGING Second-Annual Marketing Success Through Packaging Conference, Chicago Hilton & Towers, Chicago. Sponsored by Marketing Management Division of American Marketing Association. Contact AMA (312) 648-0536.

19-20 TRADE PROMOTION "Efficient Promotion: Profitable Marketing Strategies for Suppliers, Retailers and Consumers," Hyatt Regency Chicago in Illinois Center, Chicago. Contact: International Business Communications (508)481-6400.

22-25 PRODUCTIVITY NAWGA Food Industry Productivity Conference and Exposition, Phoenix. Contact: NAWGA/IFDA (703) 532-9400.

23-24 TRADE RELATIONS "Effective Customer Business Teams," Hotel Nikko, Chicago. Contact: Strategic Research Institute (800) 599-4950.

24-25 TRADE SHOW POPAI Marketplace '95, Jacob K. Javits Center, New York. Contact: Point-Of-Purchase Advertising Institute (201) 894-8899.

25-26 LOGISTICS Continuous Replenishment Conference, Buttes Resort, Tempe, Ariz. Contact: The Center for Business Intelligence (800) 767-9499.

26-27 LOGISTICS "Full-Service Third Party Logistics," Westin Hotel, Chicago. Contact: Global Business Research Ltd. (800) 868-7188.

27 TEST MARKETING IRI University Second-Annual Test Marketing Seminar, Sutton Place Hotel, Chicago. Contact: Information Resources Inc. (312) 474-8877.

30-31 MARKETING "Reinforcing, Redefining, Rebuilding the Brand Conference," Le Pavilion Hotel, New Orleans. Contact: The Center for Business Intelligence (800) 767-9499.

30-31 MARKETING "Loyalty Marketing -- Strategic Use of Databases," King Edward Hotel, Toronto. Contact: Strategic Research Institute, 800-599-4950.

30-31 MARKET RESEARCH "Competitive Intelligence," Royal Sonesta Hotel, New Orleans. Contact: Strategic Research Institute (800) 599-4950.

30-31 MARKET RESEARCH Second-Annual International Marketing Research Forum, Marriott Eastside Hotel, New York. Contact: The Marketing Institute (800) 345-8016.

NOVEMBER

7-8 PACKAGING TECHNOLOGY Second-Annual Packaging Productivity Forum, "People Technology and Operational Philosophy," Westin O'Hare, Rosemont, Ill. Contact: Packaging Machinery Manufacturers Institute (703) 243-8555.

9-10 PROMOTIONS "Measuring and Evaluating Trade Promotions," Hotel Intercontinental, Chicago. Contact: The Marketing Institute (800) 999-3123.

9-10 PROMOTIONS "Maximizing Your Return on Investment From Trade Promotions," Ambassador West Hotel, Chicago. Contact: Global Business Research Ltd. (800) 868-7188.

12-15 MARKETING "PLMA's Parade of Store Brands," Private Label Trade Show, Rosemont Convention Center, Rosemont, Ill. Contact: Private Label Manufacturers Association (212) 972-3131.

13-14 DATABASE MARKETING "Strategic Uses of Databases," Helmsley Park Lane Hotel, New York. Contact: Strategic Research Institute (800) 599-4950.

15-17 MARKET RESEARCH "Develop and Implement Effective Competitive Intelligence," Willard Hotel, Washington. Contact: The Marketing Institute (800) 999-3123.

16 TEST MARKETING IRI University Second-Annual Test Marketing Seminar, New York Helmsley Hotel, New York. Contact: Information Resources Inc. (312) 474-8877.

17 TEST MARKETING IRI University Advanced Test Marketing Seminar, New York Helmsley Hotel, New York. Contact: Information Resources Inc. (312) 474-8877.

16-17 TECHNOLOGY UCC Point of Sale and Logistics Seminar, BWI Airport Marriott, Baltimore. Contact: Uniform Code Council (513) 435-3870.

16-17 DATABASE MARKETING "Packaged Goods Database Marketing," Radisson Empire Hotel, New York. Contact: International Business Communications (508) 481-6400.

29-12/1 MARKETING "Convenience Foods: Marketing to the Convenience-Oriented Food Consumer," Chateau Sonesta Hotel, New Orleans. Global Business Research (212)645-4226.

30-12/2 MARKETING SHOPA Show '95, Dallas. Contact: School and Home Office Products Association (513) 297-2250.

DECEMBER

1-5SALES NFBA Annual Convention, Ernest N. Morial Convention Center, New Orleans. Contact: National Food Brokers Association (703) 758-7790.