EXECUTIVE CHANGES

American Greetings Taps Two VPsings here has disclosed two new appointments.Patricia A. Papesh has been named senior vice president of product development, a new position. She retains the duties of vice president of the Creative division, a position she's held since 1992.Under a reorganization, American Greetings has reinstituted a second vice president of sales position, which was eliminated about

American Greetings Taps Two VPs

ings here has disclosed two new appointments.

Patricia A. Papesh has been named senior vice president of product development, a new position. She retains the duties of vice president of the Creative division, a position she's held since 1992.

Under a reorganization, American Greetings has reinstituted a second vice president of sales position, which was eliminated about a year ago. Timothy R. Malarkey, who most recently served as executive director of everyday product management, fills that position, reporting to Randy Mason, senior vice president and general sales manager.

Rodale Press Adds VP Title

EMMAUS, Pa. -- Richard Alleger, director of corporate retail sales, has been given an added title, vice president of the magazine division, at Rodale Press here. His responsibilities remain the same.